A new update advertises Windows 10 features on Windows 8 and Windows 7

A new round of tricks to get users to upgrade to Windows 10 has started. For those who are on Windows 7 and Windows 8, Microsoft has released a new update promoting the features of Windows 10. In addition to the well known KB3035583, which is GWX i.e. the Windows 10 upgrade offer app, a new package has been rolled out.
The new update has the following ID: KB3123862. Microsoft described it as follows:

The update adds capabilities to some computers that lets users easily learn about Windows 10 or start an upgrade to Windows 10.

This update is not critical or recommended for now. It is released as 'optional', so users who are not interested in installing this update can easily omit its installation. You can right click on it in the Windows Update UI and click Hide this update.

You can learn more about this update at the following page: KB3123862.

KB3123862 modifies the following files: Explorer.exe, ExplorerFrame.dll, Shell32.dll, and Authui.dll.

Besides this package, Microsoft recently made Windows 10 a recommended update. This means that the Windows 10 upgrade offer and setup files will be downloaded to the user's computer for those users who have recommended updates turned on. This will help Microsoft to achieve their goal of 1 billion devices running Windows 10 by 2017 or 2018.

Even though Windows 10 will be automatically downloaded via the recommended update, the user will have to explicitly confirm the upgrade at least once. Also, if users install Windows 10 and are disappointed by it, they will be able to roll back the installation to a previous Windows version within 31 days.

Microsoft is known to be pushing Windows 10 very aggressively. It is their official upgrade policy, which they think is acceptable. So, users who depend on Windows for their daily tasks have no other choice but to migrate to the latest Microsoft operating system.

Windows 10 will get a major upgrade this summer. The first wave of the Redstone update is expected in June or July 2016 and should bring a number of improvements mentioned in this article: Microsoft has made a huge jump with Windows 10 build numbers. Currently, Microsoft is testing Redstone builds with help of participants of the Windows Insider program. The latest released Redstone build as of this writing is Windows 10 build 14257.